Marketo

How Workflow Automation Helped WavHello’s Email Marketing

WavHello is a startup selling products that are designed to engage families from day one through the use of technology. Inspired by the co-founder's own wife's pregnancy and the desire to bond with th ...

How H2O.ai Uses Marketo and Workato for Data Driven Marketing

Big Data and Machine Learning - two phrases that most people have heard before. Fewer, however, can claim to understand exactly what it does and how it works. That’s H2O.ai’s specialty. They provi ...

5 Essential Apps to Automate Your Marketing Workflow

Marketing automation is one of the most important processes you can set up for increased customer insight, more effective branding, and saving time on tedious tasks. In fact, the right cloud apps can ...

How H2O.ai Uses Workbot in their Growth Hacking Workflow

Big Data and Machine Learning - two phrases that most people have heard before. Fewer, however, can claim to understand exactly what it does and how it works. That’s H2O.ai’s specialty. They provi ...

How To ‘Set It & Forget It’ to Handle the Holiday Rush

The holidays are a time for family and cheer, but the time leading up to the actual celebration is often chaotic from both a business and personal standpoint. It's the season of "more" -- more emails, ...

WorkHack: Evaluate Marketing Campaigns By Revenue, Not Click Rates

If your business does any type of eCommerce, you most likely rely heavily on email campaigns to stimulate purchases. Though we've seen that higher sales generally always follow an email, or the purcha ...

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