Marketing

Channel Surfing: Hiten Shah on Marketing Channels and Intelligent Growth

To withstand the test of time, a great product must be marketed effectively. But marketing is tricky -- you must sort through the plethora of available marketing channels and choose the ones that work ...

Marketing Automation: Real Time Email Marketing

This is part of our series Inside Workato’s Kitchen where we show you how we use our own product to automate each section of the business. Real Time Email Marketing Lists Keeping Intercom and Con ...

4 Ways You Can Increase Your Email Marketing Impact Today

Email Marketing is one of most low-cost, high-yield forms of marketing there is, so it's no surprise that people are constantly trying to improve their numbers. Email marketing apps are a huge help in ...

How Simpler Media Group Automates SFDC, Marketo and QBO for Better Data Management and Cash Flow Automation

Connecting your front office and back office data is vital for businesses of all sizes, as this single integration can have a huge impact on the efficiency and accuracy of business operations. For Sim ...

What are the Top 4 Marketo Integrations?

Well, that depends on who you ask! We took a look at the top searches on Google for Marketo integrations and our own database of thousands of integration recipes to see what integrations with Marketo ...

TaskRay & Workato: It’s Not Magic, but Close Enough

This is a guest post from Jamie Moir, Director of Marketing, Bracket Labs outlining the new recipes we've created with TaskRay. TaskRay, the top-rated native Salesforce project management app and W ...

5 Ways to Integrate Eventbrite for Enterprise

There are 3 main categories of software users: small to medium-sized business (SMB), enterprise, and consumer. Tools best suited for an enterprise might be too complicated for an SMB or too expensive ...

WorkHack: Make Surveys Work For You with Automatic Response Gathering

Surveys are integral for many businesses and nonprofits to gather feedback in order to improve, prevent customer churn, and create reports for the board or your CEO; yet it can become a tedious task t ...

Integrating Shopify and Salesforce: How The R.O.C.K. Increased Customer Spending by 20%

If you are running any sort of eCommerce business using Shopify, connecting Shopify with your CRM is crucial. In fact, integration between Shopify and Salesforce can be the difference between constant ...

Why CuraDeuda Switched From Zapier To Workato

For small to mid-sized companies, creating your own business workflow can be a daunting task. You are choosing what cloud apps to use, what features you need, and how to make them work together. Thoug ...

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