Productivity

Channel Surfing: Hiten Shah on Marketing Channels and Intelligent Growth

To withstand the test of time, a great product must be marketed effectively. But marketing is tricky -- you must sort through the plethora of available marketing channels and choose the ones that work ...

Workato Automates Entire Business with Workbot; Slashes Staff

CUPERTINO, CA., 1 April 2017 -- Workato, a leading enterprise-class cloud integration and automation platform, announced today that it has fired all of its employees and is now fully automated. Spearh ...

BizOps Automation: Improving Collaboration Between Departments

This is part of our series Inside Workato’s Kitchen, where we show you how we use our own product to automate each section of our business. Collaboration between several departments and the a ...

MuleSoft: Why the MuleSoft IPO Matters for the Future of Business Software

Mulesoft’s IPO is being closely watched as one of the first enterprise software IPOs of the year. But MuleSoft is not a household name with a highly visible product like some of the other big IPOs t ...

“Business Is A Community:” David Spinks of CMX Media on the Value of Early Adopters

Just as it takes a village to raise a child, it takes an early adopter community to grow a successful brand - one where members feel appreciated and heard. Community architect David Spinks is an exper ...

Sales Automation: Opportunity Data Population and Smart Customer Onboarding

This piece is part of our series Inside Workato’s Kitchen where we show you how we use our own product to automate each section of the business. The process of lead gathering can fall into severa ...

Women and the Future of Work: Leadership in an Evolving Workplace

The workplace is changing. Suddenly, it’s trendy to offer ping-pong tables, gym reimbursements, and even free beer. The most meaningful shift, however, comes in the form of more flexible work polici ...

Text for Customer Service: Integrating ServiceNow Express with Twilio

This is part of our series with ServiceNow. In this series, we’re bringing you the most popular automation workflows using ServiceNow Express. We’ll cover different integrations to boost your prod ...

Marketing Automation: Real Time Email Marketing

This is part of our series Inside Workato’s Kitchen where we show you how we use our own product to automate each section of the business. Real Time Email Marketing Lists Keeping Intercom and Con ...

Nonprofit Integration: How Chicago Scholars Uses Workato to Help Students Graduate from College

Nonprofits face seemingly insurmountable challenges. They are often underfunded, understaffed, and under-recognized. Internally, they struggle to run a lean operation and still accomplish big, sociall ...

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