Thought Leadership

Salesforce Integration Has Evolved and So Should You

It wouldn’t be an exaggeration to say that when it debuted in 1999, Salesforce triggered a “Big Bang” in the enterprise app universe. From its humble beginnings in Marc Benioff’s San Francisco ...

What Airbnb Can Teach Us About Scaling Business Processes During Hypergrowth

In the past ten years, companies have been able to expand and scale at a pace never seen before, prompting the Harvard Business Review to coin the term “hypergrowth.” For most people, the phras ...

What Your Workday Looked Like 20 Years Ago

Browse any tech news website, and you’ll see countless articles talking about the future of work. From automation and AI to IoT and chatbots, technology is changing the way we work. It’s making us ...

Is Enterprise Content Management Really Dead?

Last year, Gartner announced it would no longer evaluate enterprise content management (ECM) vendors in a Magic Quadrant. Instead, it has shifted its focus to content services. In light of this announ ...

Everything You Wanted to Know about Automated Sentiment Analysis for Better Customer Ops

Do you often wish you knew exactly what your customers are thinking? Is your support team constantly burned out from dealing with the ups and downs of client interaction? You’re not alone. Bus ...

Will Workstream Collaboration Solve the Dark Side of SaaS?

Had you told me ten years ago when I was working on the middleware team at Oracle that integration would be the engine powering chat apps to become the enterprise work console, I don’t know if I wou ...

Automation Has Already Changed Your Job. Here’s How.

According to Pew Research, about 70% of Americans are wary of a world in which machines execute tasks instead of humans. Clearly, “automation” is a scary word for a lot of people. But automa ...

You Don’t Need a Data Scientist to Be a Data-Driven Business

In 2018, there are more business tools and resources than ever before. From marketing and sales to HR and ChatOps, the cloud revolution has equipped companies to be more efficient while growing like n ...

Why the Great Slack Outage of 2018 Shouldn’t Scare You

Late last week, collaboration app Slack experienced a three-hour outage that affected some of their users. Though the outage was fairly short, it inspired satirical articles about how devastating life ...

5 Ways to Increase Productivity in the Marketing Department

The marketing department is a key player when it comes to growing any business. From ad campaigns to events and email marketing, there’s a lot on the marketing team’s plate on any given day. As a ...

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